Who is Shawn Siegel?
EyeamShawn.com tells the story about who I am, where I’ve been and where I’m going. My passion is mastering that elusive gap between business and creativity. My Story. After a … Continue reading
Marketing
My interest in marketing started when I created CollegeHoops.net in 2002. With no budget to promote the site, I needed to learn how to master online marketing. I developed strategies … Continue reading
Content Strategy
How do you make the mundane interesting? How do you make old news fresh? And more importantly: How do you do both of those things while increasing leads and generating … Continue reading
CollegeHoops.net
From 2002 to 2012, CollegeHoops.net* was my baby, my passion and my income. From humble beginnings, it became the largest independent college basketball site, visited by over 2,000,000 unique visitors … Continue reading
Writing
My best asset as a writer is my ability to work in many formats and mediums. In my Creative Marketing role with IQPC, my writing activities included: web copy, email … Continue reading
Education
After graduating Washington University Law School, I passed the New Jersey Bar Exam. I also attended Wash U as an undergrad, where I majored in both History and Political Science, … Continue reading
Publicity
Besides traditional SEO and social media publicity, I also garnered attention for CollegeHoops.net by doing radio interviews, television promotions and by being featured in newspaper articles. I appeared on a … Continue reading
Art
With a pen in my hand, I find it hard not to start drawing. All of the drawings on HappysmartBook.com, TrippyCelebs.com, and MartiniPop.com were done by hand. While drawing is my forte, … Continue reading
HappySmart & Humor
You can get a sense of my wit and creativity at HappysmartBook.com. The HSB features simple bare-bones sketches that aim to provide a moment of insight and a smile. Some … Continue reading →