Eye Am Shawn – Shawn Siegel, That Is

The Internet Home of Shawn Siegel

Spec Ad: Marines

 

– Aimed at male sports fans. The concept can be adjusted for different sports.

– The ad plays off the notion that athletes are ‘clutch’, face ‘pressure’, are ‘leader’s, etc.

– Other potential phrases: ‘Think He’s Clutch? You Have No Idea’. ‘In the Marines, you’ll make buzzer-beaters every day.’

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